From Page 5 to Page 1: SEO Results for a Washington Photography Business
Client: Forgette Photo
Industry: Photography - Wedding, family, legacy.
Services Provided: SEO and Blogging
The Challenge
Forgette Photo wanted to increase their visibility in search results so potential clients could actually find their services online.
Before optimization, their website struggled to appear in meaningful search positions.
Starting SEO Performance
Average Google Search Position: 46.2
Low visibility for key photography searches
Limited organic traffic potential
The Strategy
At Amy Meeuwsen Creative, we implemented a focused SEO strategy designed to improve search visibility and strengthen site relevance.
Work Completed
Website copy rewritten and optimized for SEO
Strategic internal linking structure
Optimized meta titles and descriptions
Ongoing blog content to build topical authority
Google Business Profile optimization
The Results
After implementing the SEO improvements, the website experienced a significant increase in search visibility.
SEO Growth
Average Search Position improved from 46.2 → 11.5
Major boost in ranking on first and second pages for important keywords.
Increased opportunities for organic traffic and bookings
What This Means
Moving from an average search position of page 5+ of Google results to nearly page 1 dramatically increases the likelihood that potential clients will discover the business when searching for photography services.
For service-based businesses like photographers, higher search rankings translate directly into more inquiries, more visibility, and more bookings.
Key Takeaway
Strategic SEO work — from optimized copy to technical improvements and content creation — can significantly improve how a business appears in search.
About Forgette Photo
Forgette Photo is a wedding and family photographer based in Vancouver, Washington, serving clients throughout the Pacific Northwest. The brand focuses on documenting meaningful moments—from wedding days to the everyday memories families build together over time.